Việt Nam''s first-ever National Brand Week at the World Expo 2025 in Osaka, Japan, celebrates the remarkable achievements of enterprises that represent Việt Nam’s national brand.
Viet Nam’s national brand value increased US$12 billion to reach $247 billion in 2019, up 5.4 per cent over 2018’s value, according to the Brand Finance''s National Brands 2019.
Greater effort is needed to boost Viet Nam’s national brand value so as to earn higher export value, heard at a forum on Wednesday within the framework of the National Brand Week Programme.